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Wairoa is a natural paradise centrally situated halfway down the North Island spread along the beautiful East Coast.
Its foundations are friendliness and hospitality with its growing population offering a diverse quirkiness with an increase in arts, galleries and bespoke businesses.
The district is flavoured by the strong cultural influence of Māori heritage that beats at the heart of the community. Māori make up 66 percent of the population. The area has 37 marae, numerous iwi and hosts the annual Wairoa International Māori Film Festival.